• Bill will be in LA THIS FRIDAY April 27th to teach his Level One Commercial Class. SIGN UP on the SIGN UP page.

  • I BOOKED a commercial 2 days after the class ended. 101 was the sole reason I booked that commercial.
    -Shuo Z. 
  • I would highly recommend this class to new & highly experienced actors. Right after class, I booked my first NYC commercial.
    -Meghan M.

  • It was my first step in my acting career after deciding to pursue it and boy did I make the right choice! Your coaching will stay with me for the long haul. -Stephanie C. 

  • THE 101 is now being taught at MAGGIE FLANIGAN STUDIO in NYC

  • Bill will be in LA THIS FRIDAY April 27th to teach his Level One Commercial Class. SIGN UP on the SIGN UP page. 

  • Despite 10 years of booking commercials and 1000 auditions, I learned a TON of stuff. And I BOOKED three new spots because of this class!
    -Kevin G. 

  • I feel like so much fear as gone away, concerning commercials, and that is Huge!!! -Adele R.

  • CLICK HERE TO WATCH BILL'S REEL!

ROBERT MITCHELL

1. What was the spot for and who cast it?
The spot was for Simple Bank and we were cast directly through the agency, Sincerely Truman.

2. What 101 tools did you use in the audition?
Auditions were initially held in Portland and in Seattle before they opened it up to self tapes from Los Angeles. The tape I did was done with the other actress they booked in the spot, Natalie Britton, another commercial 101 student! We did have the opportunity to communicate with them via email several times before recording the tape which allowed us to understand what they wanted and to properly do the tape in service. They had been having a hard time finding the right actors for this spot and I think we were able to convey a certain confidence and professionalism that put them at ease. So much so they changed the production to a SAG commercial in order to hire us.

3.What 101 tools did you use in the callback?
There was no callback

4. What 101 tools did you use on set?
It was a long shoot with a great and professional crew. I made sure to introduce myself to the clients who were lovely and appreciate of the work being done. There were however some issues that arose around the last couple of shots and there was a palpable fear that arose as it seemed we weren’t going to get what the director and clients wanted. Once recognized myself and the other actor did our best to continue to serve and keep things as calm and professional on our end. In the end we got the shot and the spot looks great.

5. What's one thing you'll keep and one thing you'd leave behind?
This was the first time I’ve ever experienced any real problems on a commercial shoot and I think the 101 lessons about how to operate on set were very useful - you can’t just be in service when you’re trying to book the job, it has to extend into the shoot as well. Ironically I don’t think I had the same level of comfort doing the self tape from home. Getting to review and pick which tape to send was perhaps more angst creating and I think I lost some of the stuff I normally bring into an audition environment.

To see this amazing spot go here!